Chapter 31: The E-sports Huang Chao?
Chapter 31: The E-sports Huang Chao?
[Wuhu, the selection is complete! He's here! He's here! The classic moment is about to begin!]
[Haha, I just clicked in from the banner, I'm a newbie, so I'm asking because I don't understand—what's the classic segment?]
Come on, let me explain this to this guy.
[Dude, let me put it this way: in other live streams, you only see mediocre gameplay from high-ranking players.]
[But here, in our Crush expert's room, you can enjoy a comprehensive, one-stop explanation, from analyzing team composition strengths and weaknesses to developing in-game tactics, and then to improving your game awareness and skill level.]
[In short: If you can imagine it, Crush can do it.]
[I was wondering before why high-elo players had such a deep grudge against Crush, even giving him the nickname "mid-lane prodigy."]
After watching these few games, you finally understand, right? (laughs)
Being matched against this god-like player is truly torture.
In just a few games, many viewers in the live stream were attracted by Fu Shiyan's unique live stream style and silently clicked the subscribe button, becoming fans.
As for why this situation exists, the influence of Huya's promotion is certainly a factor.
But what happened next was even more important.
This provided the best explanation while shocking countless newcomers and coaches from various clubs who had been brought in.
Question: What is the most important factor that allows a League of Legends streamer to attract a large number of fans and viewers?
Is it technology?
In the entire Chinese League of Legends server, there are hundreds, if not thousands, of high-ranking solo queue players at the Challenger level. However, very few of them actually become famous. On the contrary, some entertainment streamers with lower ranks tend to thrive.
Is it good looks? Or just a really funny remark?
neither.
Let's start with appearance—leaving aside the male anchors for now, let's focus on the female anchors.
If you really want to see a female bodhisattva saving all sentient beings, why wouldn't you go to a certain online forum to watch some prostitute dance? Only someone with a screw loose would sit here watching you play games.
As for comedic antics and pranks, there are indeed many successful examples in the League of Legends ecosystem of this parallel world.
For example, a certain Nicky Wu from Huludao who constantly talks about being "handsome" and whose three sentences are always about his sister-in-law and sister is a top-tier entertainment anchor.
However, the direction of creating entertaining content is too subjective, and successful cases are difficult to replicate directly.
A thousand people will have a thousand different interpretations of Hamlet – what you personally find hilarious might be seen as awkwardness by others.
Regarding this issue, Fu Shiyan really has to thank the club he was in his previous life.
For those players who fought on the field but didn't make it to the end for various reasons, the club will make proper arrangements. Whether they choose to become coaches like myself, or transition to live-streaming e-commerce after retirement, there are relevant training courses available.
Take live streaming as an example; he underwent a considerable period of systematic training.
"The reason why League of Legends streamers can become popular and attract a huge number of fans is not because of their single skill or humor."
"It is the combination of a highly recognizable persona, viral content, highly engaging interaction, platform/traffic benefits, and a stable persona bottom line. Among these, the irreplaceable personal memorable points and the memes/snippets that can be spread across the entire network are the decisive factors for a streamer to break into the mainstream."
Knowing this prerequisite, the next step is to think deeply about what viewers are actually watching when they watch LOL live streams.
The training team at the former life club provided a fairly detailed classification.
Viewers who stay in the League of Legends live stream are not just watching "playing games," but are satisfying three types of needs;
First, there are core needs: learning techniques, watching top-level gameplay, understanding version updates, and watching professional or high-ranking matches.
Both are emotional needs: stress relief, humor, companionship, venting, watching funny moments, and seeing the entertainment value of your show.
Finally, there are social needs, such as participating in bullet comments, using memes, creating derivative works, engaging in community discussions, and gaining a sense of identity.
Therefore, the wildly popular streamers in the League of Legends section must have grasped the core audience and traffic audience in the above categories.
Fu Shiyan isn't particularly good at creating entertaining content, but with his solid skills, he doesn't need to deliberately create any special effects. He can simply play to his strengths and occasionally release a message or point of reaction that can spark discussion and interaction among the viewers in the live stream.
What is his irreplaceable memory or personal label?
It is a deep understanding of League of Legends, an exceptional grasp of the ever-changing situation, and seven or eight years of advanced experience in training players from scratch!
Therefore, Fu Shiyan positions himself as a highly talented and skilled solo player, a professional prospect with exceptional game understanding, outstanding awareness, and terrifying potential.
And unique League of Legends skill and tactic tutorial streamers who can reach a wider audience in lower-tier markets!
Regarding the irreplaceable personal memories, the journey to climb the ranks over the past week, including the command and communication with teammates during the game, has already been initially disseminated by other players and content creators who observe high-ranking random players on video streaming platforms.
The topic he just mentioned about being rejected by a secondary league team and preparing to enter the LPL through the city championship is actually a persona he intentionally created to make himself highly recognizable.
You asked him why he was so sure this persona was attractive enough?
Just kidding, have you heard of the e-sports Huang Chao?
……
"Alright, whether you're a long-time viewer or a new viewer, welcome to Crush's [Pre-Battle Roundtable]!"
Fu Shiyan adjusted the microphone and, as in the previous rounds, began the path of his self-designed persona.
"Next, I will give a brief analysis of the team composition in this high-elo ranked game on the Chinese server."
"First, let's talk about the advantages and disadvantages of lane matchups. Players in lower ranks don't need to worry. You can learn this even if you're not a professional player. I guarantee you'll understand."
Fu Shiyan is not the kind of person who is silent and taciturn in front of the camera, unable to say a word for a long time. He took the initiative to throw a joke at the audience at the beginning.
What do you mean? What do you mean? Are you looking down on us Gold and Silver players?
I admit my skills are a tiny bit weaker than yours, but when it comes to game understanding, you're probably underestimating us men who've survived the hardships of traditional Chinese education.
[Haha, so the pre-battle roundtable discussion refers to lineup analysis? A top ten player in the Chinese server for game understanding? I'll definitely have to listen carefully.]
Amidst the barrage of comments, Fu Shiyan's voice rang out at just the right moment.
"First, we need to get on the road!"
"Gnar against Maokai is a lane that many people subconsciously believe has an absolute advantage."
"Yes, Gnar has long-range poke, long range, fast wave clear, strong split pushing with TP, and his ultimate after transforming into a giant is a top-tier engage; but his disadvantage against Maokai is equally obvious."
PFC