PFC Chapter 188 Absurd Propaganda
Chapter 188 Absurd Propaganda
In his previous life, Gu Heng had personally witnessed the viral video of "Let the Bullets Fly" on Bilibili (a site known for its 100 million views and absurd humor).
This amazing film single-handedly supported countless content creators in the parody video genre.
Since time is of the essence, let's just go straight for nuclear weapons!
Thinking this, Gu Heng paused, glanced at the assembled bigwigs, and uttered a startling statement: "Gentlemen, early December is too late; things could easily go wrong. My suggestion is to move it up! Let's release it at the end of November!"
"Will this work?"
Albert Yeung was the first to lose his composure. "At most, it's less than a month. How can we possibly launch a proper publicity campaign? The audience doesn't even know if the film is good or bad!"
Gu Heng smiled confidently: "Leave the publicity to me. Have you all forgotten how I got here back then?"
Upon hearing this, Han Sanping was the first to react and laughed.
Good guy!
In recent years, Gu Heng has been sitting too comfortably and shining too brightly in his positions as a director and investor, to the point that everyone has almost forgotten how he single-handedly made Ning Hao's "Crazy Stone" a sensation!
And then there are all those unpredictable and ingenious maneuvers that followed. This guy is a true marketing genius!
Jiang Wen was a straightforward man; he stood up immediately and patted Gu Heng's shoulders heavily with both hands: "Brother! I know you have extraordinary skills; this film is all up to you!"
The meeting concluded and the release date was officially set: November 23rd, "Let the Bullets Fly" will be released in Goose City!
Back at Vision Entertainment, Gu Heng didn't even have time to drink water before pulling the company's senior executives into the conference room.
Upon seeing Gu Heng's posture, Su Qing knew that her boss was about to cause trouble again.
In the afternoon, Jiang Wen also rushed to Yuanjian with his mother, and the two of them plunged into the editing room.
A few hours later, Jiang Wenren was completely dumbfounded.
"No way... bro, you cut my perfectly good show like this?"
Jiang Wen stroked his chin, smacked his lips, and reminisced. "Hey? You know what, it looks pretty intoxicating!"
Two days later, Vision began its official promotion.
Tianya, Tieba, and various portal websites were suddenly filled with clips of movies, both big and small.
Of course, Weibo is also indispensable!
Sina Weibo has only been online for a short time, and many celebrities in the industry are still in a wait-and-see state, occasionally posting a simple diary entry.
Gu Heng had Su Qing force all of his artists and directors to move in early on, and he didn't even spare Liu Qianqian, who was feeding tons of fat cats at home every day.
The group with the most followers on Weibo right now are people like Yuanjian.
The publicity campaign started with a barrage of attacks.
Yang Mi, Huang Bo, Wang Baoqiang, and others began forwarding the message in unison.
The first clips released were just normal, high-energy scenes from the movie.
But the film's production quality and the stellar acting of several award-winning actors immediately piqued everyone's interest.
Just as netizens were clamoring for "Hurry up" and "I want to see the whole thing," Gu Heng's personal Weibo account suddenly released a two-and-a-half-minute trailer without any warning!
Countless fans followed the like links of various celebrities to reach Gu Heng's Weibo page.
"Is this the final trailer for the new movie?"
"Selling sunflower seeds and cola in the front row!"
"Here it comes! Let's read this masterpiece created by the powerful collaboration between Director Gu and Director Jiang!"
Then, the entire internet's tone was completely distorted.
The video begins with a hand holding an old alarm clock.
As the background music started, the ticking of the alarm clock's second hand became the perfect beat!
Immediately afterwards, Jiang Wen's domineering voice rang out: "Brothers, let's take over Goose City!"
Uncle Ge's highly recognizable voice seamlessly transitioned to the drumbeats:
"The county magistrate has arrived, and Goose Town is at peace!"
"With the county magistrate here, there is justice!"
Then Jiang Wen's face reappeared:
"I've come to Goose City to do only three things!"
"Fair! Fair! It's still fucking fair!"
Gu Heng even managed to tune those last two words so much that they had a slight tremolo!
Before the audience could even react, Mr. Li Xuejian appeared:
"Take a few steps! Take a few steps!"
"Walking out a thousand miles a day! Walking out with vigor and vitality! Walking out as if from another world!"
"No rush~ no rush~ let's just tease him!"
The following trailer takes off at a breakneck pace, with witty lines popping out like they're free:
"Is it possible to earn money while standing up?"
"One is one, and two is two!"
"Aren't you bullying honest people?"
"Treat me to a meal! Behead me! Take me in as your dog!"
"County Magistrate Ma! County Magistrate Ma! You're a genius at playing dumb!"
Accompanied by Ge You's vivid and moving lines, "The wind rises and the clouds fly, where can I find brave warriors to roam the four corners of the earth! A chivalrous spirit, a tender heart!"
Jiang Wen roared:
"Gun in hand! Follow me to kill Shiro!"
The final climax sent chills down the spines of all the viewers.
The laughter of Zhang Mazi and Master Huang was edited together, with the other precisely following after one finished laughing.
Under Gu Heng's insane tuning, the two men's laughter became extremely rhythmic.
The audience exclaimed "woc!"
"Hahahaha!"
The laughter stopped abruptly, and Li Xuejian slammed his fist on the table, shouting, "That damn Zhang Mazi! He dared to kill my horse!"
Then came the climax of the entire show: a series of electronic and absurdly repeated audio tracks.
"Translate this! What does 'a really amazing surprise' mean?!"
"Translate this for me, what does 'surprise' mean!"
"What the hell is this translation? It's called 'A Definite Surprise'!"
Finally, the camera freezes on Jiang Wen's face, who expressionlessly utters a line that has been edited out: "The surprise is that three days later, I'll kill myself!"
Black screen. A row of large, blood-red characters appears: November 23rd, "Let the Bullets Fly"!
finish watching.
Countless netizens across the country sitting in front of their computers felt as if their very skulls had been blown off by this bizarre and absurd song.
All I could hear were "click-clack" and "Dare to kill my horse!"
In less than half an hour, the comment section under this Weibo post was completely flooded!
"Holy crap, holy crap, holy crap!! What the hell is this thing?!"
"Help! I can't get out! This rhythm is so addictive, I've already played it on repeat twenty times!"
"Translate this, what the hell do you mean by 'surprise'?! This is the biggest surprise ever, Director Gu!"
Even the self-righteous directors and producers in the industry fell into deep thought after watching the trailer.
You can play it like this?
You're rubbing the faces of several award-winning actors on the ground like crazy, do they even know it?
do you know?
Jiang Wen not only knew that he was in his office at the moment.
While reading the comments under the Weibo post, I was also laughing and joking along with myself in the video!
Within a single day, this video, later known as the "ancestor of meme videos," swept across the entire Chinese internet with the speed of a plague!
Even before "Let the Bullets Fly" was released, the entire internet was already filled with memes like "Let the bullets fly for a while" and "Dare to kill my horse."