PFC Chapter 520 A Guest at "Football Night"
Chapter 520 A Guest at "Football Night"
Chapter 520 A Guest at "Football Night"
During this week, Ai Luo frequently appeared in commercial activities in Beijing and Shanghai, which also led to a crazy rise in the star-chasing atmosphere in the two places.
Of course, in those places where he appeared, it was normal to cause traffic jams.
In the latest endorsement contract, Ai Luo finally chose Pepsi, Lenovo, China Construction Bank and Ping An Insurance, Haier, and Yili to sign contracts. Except for the rich and powerful Ping An Insurance, which signed a contract for four years, other companies basically maintained two years, which also maximized the benefits of Ai Luo's commercial value.
From the above-mentioned endorsement fees, Aiello can get nearly 1500 million euros per year. If the annual salary, Versace and Nike Sports endorsement fees are included, the total income will reach about 2400 million euros, which is only 1 million euros away from the 2600 million euros of David Beckham, the No. 200 football earner.
While Aiello was participating in business activities, Papa Adrian, who was far away in the United States, also brought good news. In order to prevent Adidas from poaching the wall, Nike really spent a lot of money this time. From the previous two years of 300 million euros to three years of 1000 million euros in endorsement fees, ahead of Ronaldinho, who was originally ranked first in the football world, in four years of 1000 million euros in endorsement fees.
Of course, to a large extent, it is because the team that Aiello transferred to, Chelsea, is a sponsored team of Adidas. They are afraid that Ailuo will be taken over by Adidas, who is close to the water, with only half a year left in his contract.
And in the U.S., Papa Adrian also brought other news, namely that Hyun Mai Chewing Gum wants to sign Aiello with 500 million euros for three years, and Twitter with 400 million euros for three years.
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Just when Ai Luo was about to take a flight to the United States to renew his contract and sign a new endorsement contract, the Chinese agent Li Shiyin brought him a schedule that surprised him——to serve as a guest commentator on CCTV for the Asian Cup tour in China.
According to the agent Papa Adrian's intention, he was asked to go to the United States to sign the contract, but after hesitating for a long time, Ai Luo decided to ask Li Shiyin to reply to CCTV, agreeing that CCTV would be the guest commentator of this Asian Cup.
Because in his impression, the national football team of this year's Asian Cup will drive high and low, and thus be eliminated miserably. If he can seize this opportunity, then these Chinese players who have played well abroad will very likely return to the national team.
After all, the 2008 Olympic Games is only one year away, and the 2010 South Africa World Cup Asian World Cup qualifiers are about to start. He doesn't want to miss the opportunity to participate in these two competitions one after another under the background of having the 85 diamond generation national youth team!
No one is more aware of the fate of the Olympic team and the national team than Ai Luo.
How can you give up when you finally have the opportunity to do your best?
We must make good use of this national team's fiasco!
Papa Adrian could only shake his head with a wry smile at Ai Luo's decision. He knew that Ai Luo was a very assertive player. Once a decision was made, even Nine Bulls would not be able to pull it back. He had no choice but to persuade the endorsement party to send signing personnel to China to sign a contract with Ai Luo.
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On July 7, Ai Luo, accompanied by Li Shiyin, came to the CCTV building in Chaoyang District, BJ. His old friend Huang Jianxiang and CCAV-2 director Zhang Bin met him.
"Welcome National Heroes!"
Zhang Bin, the person in charge of CCTV-5, racked his brains to invite Ai Luo to be the guest commentator for the Asian Cup live broadcast of the Chinese national team in Southeast Asia. He did not expect Ai Luo to agree so easily. Therefore, after receiving Li Shiyin's reply, he did not react for a long time, so he was very excited to see Ai Luo in person.
Ai Luo was a little taken aback by this title, and didn't realize it until Zhang Bin stretched out his hands enthusiastically.
"Master Zhang, it's a pleasure to meet you!"
Ai Luo's head is very flexible, like an old fox who has been in politics for decades.
Hearing Ai Luo's name, Zhang Bin's joy was beyond words. You must know that CCTV is only a director, and he is just a person in charge of the CCTV-5 editorial department.It's the same reason that a soldier who doesn't want to be a general is not a good soldier.
"Hahaha, good!" Zhang Bin turned around. "This is your old friend Jianxiang. I won't introduce him. Now let's go inside first. I will tell you the specific itinerary and precautions for this trip to Kuala Lumpur later."
"Okay, thank you then!"
"You're welcome……"
In the afternoon of the same day, Huang Jianxiang and Liu Jianhong also conducted an exclusive interview with Aiello in the studio of CCTV-5, about his winning of the treble in Valencia last season and his transfer to Chelsea.
Of course, it is essential to comment on the current situation of Chinese football.
And these contents will be broadcast in the "Football Night" column on the evening of July 7th.
In order to attract enough viewers to watch this episode of "Football Night", CCTV-5 carried out advertising bombardment at the intermittent points of the live broadcast a few days before the broadcast of "Football Night": "China's number one star Ai Luo will be a guest on the "Football Night" column. Do you want to know the hard struggle of Ai Luo to achieve the Triple Crown? Do you want to know the secret of his success? Do you want to know his comment on the current situation of Chinese football? If you want to know, then "Football Night" at 20:00 this Thursday night will give you the full answer ..."
Ai Luo has grown from an unknown young player in Europe to one of the best football stars in the world today. His growth experience is undoubtedly what the majority of Chinese fans want to gossip about. In addition, he has been famous for so long and has not been a guest on the "Football Night" column. This also makes many loyal viewers of "Football Night" regret.
But now that he has such an opportunity, how can he let it go so easily?
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On July 7th, William Pereira, who was formerly the president of Nike in Europe and was promoted to the vice president of the headquarters, came to BJ accompanied by Papa Adrian, and held a grand press conference at the BJ Hotel that night.
Under the witness of dozens of media invited by Nike, Aiello signed his name on the contract in triplicate, so he has also become the player with the highest endorsement fee in Nike so far.
According to the details of the contract, Nike will develop its own brand in the name of Aiello based on his personal characteristics in the near future - the AI series football shoes, which means that Ailuo's personal income will be more by then.
Evan Williams, the person in charge of Shine Mai Gum and Twitter, also came to BJ one after another, with full sincerity, and signed a related endorsement contract. Ai Luo can get 300 million euros from the two parties every year.
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On the night of July 7th, "Football Night" hosted by Huang Jianxiang and He Wei started broadcasting on time at 5 o'clock in the evening. At this moment, countless Chinese fans were waiting in front of the TV, and even a small number of Chinese players who were preparing for the game in Kuala Lumpur and Malaysia's first Asian Cup also turned on the TV to watch.
"Fans are welcome to watch "Football Night" at [-] o'clock tonight, but I would like to tell the fans in advance that tonight's football night will be different from usual, because today our program ushered in an absolute superstar. In the past two months, I believe that the fans have had a very happy time? Because when our national team was at its weakest, we ushered in the winner of the UEFA Champions League. That's right! He is China's number one star Ai Luo, an absolute core star. Asian Cup..."
As soon as it was eight o'clock, countless fans watching the CCTV-5 program could see "Football Night" in block letters on the TV screen. Two seconds later, the camera was on the host Liu Jianhong, and said at the same time.
At the same time, countless fans looked up to the sky and sighed.
"Although it's a pity, it may not be a bad thing for us. I believe many fans know the strength of this national team very well. The six overseas players are a very good head, but the final results have to wait for time to verify. Okay, I won't say anything else, and now we invite our guest of this episode of "Football Night"-Ai Luo!"
As soon as the camera turned, it switched to another host, Huang Jianxiang.
As soon as the words fell, the director moved the camera away. Huang Jianxiang, Ai Luo and Liu Jianhong were sitting on both sides of the LCD TV in the "Football Night" studio.
That's right, this is one of the themes of this issue of "Football Night", which can be regarded as an appetizer.
In fact, for Ai Luo leading Valencia to win the team's history of the Triple Crown, CCTV also gave him an exclusive interview in Valencia, so it is destined not to cause too much sensation here. The eyes of the fans are all focused on the final theme - Ai Luo commenting on the current situation of Chinese football.
In the past, CCTV would never approve CCTV-5's "Football Night" program to directly comment on Chinese football, even in the darkest time, but now it is different, China also has its own football superstar.
In other words, Chinese fans have a new spiritual sustenance, and there is no need to care about the views of the Football Association.
Block it, block it, what are you afraid of?Anyway, the current domestic fans are watching the European league.
For example, it was impossible for CCTV to broadcast the Eredivisie League before, but because of Chen Tao's outstanding performance in Ajax, he bought the live broadcast rights of all Ajax games for domestic fans to watch.
Also following Ai Luo's transfer to Premier League Chelsea, CCTV is currently actively negotiating with the Premier League, hoping to buy the broadcasting rights in mainland China before Tiansheng.
At that time, CCTV-5 will have live broadcasts of European leagues from La Liga, Bundesliga, Ligue [-], Eredivisie and the Premier League, which means you can see Chinese players struggling abroad at close range.
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(End of this chapter)