PFC Chapter 293 Actively Distributing Flyers
Chapter 293 Actively Distributing Flyers
As Jian Yue spoke, she picked up a radio and demonstrated how to place it.
The comrades gathered around, listening carefully to Jian Yue's explanation and nodding from time to time.
"Sister-in-law, how do we display small appliances of different brands?"
Jian Yue patiently explained, "We can put the more well-known brands in a prominent position, so as to attract customers' attention. For some new brands, we can put them next to them. When customers are familiar with our store, they will also pay attention to these new brands."
Then, Jian Yue picked up another shelf and said, "The placement of the shelves is also very important. We need to put the popular and practical small appliances in places where customers can easily see and reach them. For example, people may be more interested in electric kettles now, so we should put them in the middle of the shelf."
Everyone picked up the shelves and started adjusting their positions.
During the distribution process, everyone asked questions from time to time, and Jian Yue patiently answered them one by one.
"Sister-in-law, doesn't this electric iron take up too much space here?"
"No, we can put it vertically, which saves space and allows customers to see it clearly."
"Sister-in-law, does this colorful radio look good next to that black radio?"
“You can try it and adjust it according to the overall visual effect. If the colors are well matched, it will be more attractive to customers.”
Everyone was distributing goods and exchanging experiences.
"Hey, do you think it looks better this way?"
"Well, it's really good."
......
The entire distribution process is full of interaction and cooperation.
Jian Yue felt relieved as she watched everyone's movements becoming more and more skilled.
Using the system to purchase goods of this era by yourself can only be done for a few years at most.
If we want to continue this business, we still have to find channels to obtain goods.
However, in recent years, I don’t have to think about this matter for the time being.
Jian Yue looked at the results of everyone's distribution and nodded with satisfaction.
Next, in order to do business well, it is not only necessary to have good products and displays, but more importantly, the sales staff must be able to deal with customers and do a good job of sales and service.
Therefore, Jian Yue decided to provide everyone with three days of training.
That day, Jian Yue gathered everyone in a spacious room in the head office.
"As everyone knows, we are now selling small household appliances, which may be relatively new to many customers. Therefore, we must first understand the functions and characteristics of each small household appliance."
Jian Yue picked up a radio and began to introduce it in detail. "This radio can receive different channels, allowing everyone to learn about the outside world. Its operation is also very simple, just turn this knob to change the channel..."
Everyone listened attentively and took notes from time to time.
After introducing several major small appliances, Jian Yue began to ask questions: "Who can tell me what the advantages of this electric iron are?"
A comrade immediately raised his hand and replied: "Sister-in-law, the electric iron can iron the clothes very flat, making people look more energetic."
Jian Yue smiled and nodded, "That's right. Everyone must be familiar with the advantages of each product so that they can better introduce it to customers."
Next, Jian Yue taught everyone how to communicate with customers.
"When customers walk into the store, we greet them warmly and ask about their needs. If a customer is interested in a certain small appliance, we explain its functions and features in detail and allow the customer to experience it for themselves."
In order to help everyone understand better, Jian Yue also performed role-playing.
Let a comrade play the role of the customer and you play the role of the salesperson.
......
On the second day, Jian Yue focused on training everyone in sales skills.
"During the sales process, we need to be good at discovering customers' needs and recommending suitable products based on their needs. For example, if the customer has children at home, we can recommend some small appliances with high safety performance, such as small electric fans for children."
Jian Yue also shared some of her own sales experiences, such as how to deal with customer objections and how to facilitate transactions.
Everyone listened and discussed at the same time, and the atmosphere was very lively.
"Sister-in-law, what if the customer thinks the price is a bit high?" asked a comrade.
"If customers think the price is high, we can introduce the value of the product to them, such as good quality, long service life, good after-sales service, etc. We can also give them some small discounts, such as a small gift or a discount."
On the third day, Jian Yue mainly trained everyone’s service awareness.
"Service is very important. We want customers to feel our sincerity and enthusiasm. If customers buy goods, we will help them pack them and tell them how to use them and what to pay attention to. If customers have any questions, we will solve them in time to satisfy them."
In order to test everyone's learning outcomes, Jian Yue also conducted a simulated sales assessment.
Everyone performed very well, skillfully introducing the products, applying sales techniques and providing high-quality service.
After three days of training, everyone was eager to try.
Jian Yue felt very gratified when she saw everyone's high morale.
With everyone's joint efforts, their business will surely become more and more prosperous.
With the training finished, Jian Yue began to prepare intensively for opening four stores at the same time on the weekend.
Promotion is very important, so we decided to let the store employees distribute flyers around.
Jian Yue took out the flyer she had carefully designed, which was printed with various exquisite pictures of small household appliances and detailed product introductions.
She bought a printer at a hypermarket and made these.
The most attractive thing is that if you bring the coupon on the flyer, you can get a two-dollar discount.
She gathered everyone together and said, "We are going to open four stores at the same time this weekend. This is an important battle. Everyone should work hard in the next two days and distribute flyers around to let more people know about our store and our promotions."
The shop assistants responded one after another and were full of enthusiasm.
They walked into the streets holding stacks of flyers.
In the bustling market, a shop assistant enthusiastically introduced it to passers-by.
"Hello, we have four small appliance stores opening at the same time this weekend. This flyer can be used as a discount for two dollars. We have a variety of practical small appliances in our store, and the quality is guaranteed."
The pedestrians took the flyers and looked interested.
At the school gate, another clerk was also actively distributing flyers.
"Parents, our small appliances are perfect for family use, and there are discounts on opening weekends, so come and have a look."
Some parents stopped and looked at the contents of the flyer carefully, asking questions from time to time.
The clerk patiently answered their questions.
Near the factory, the shop assistants never miss any opportunity.
"Workers, come to our small appliance store this weekend. There are many affordable products waiting for you."
Everyone took the flyers and discussed whether they should go to the store on the weekend.